South Korea is no stranger to the mega-corporation love machine! In fact...it has three mass-marketed love holidays, not just one (just to make all those single people feel even better about being single!). Haha, I'm kidding. Sort of. Here is how they work:
~Valentine's Day: February 14th. Much the same as back home in Canada, except that it's the girls who give boys chocolate on this day. If you're a teacher, you might get some chocolate even if you're a girl, but male teachers will for sure be swamped with loads of goodies!
~White Day: March 14th. Today. Today is the day the boys give girls candies (mostly to reciprocate their Valentine's Day chocolates). Does this seem fair to you? One teenage girl I spoke to complained that while chocolate is delicious and expensive (V-Day treats for boys), candies (White Day gift of choice for girls) are not delicious, and cheap!
~Pepero Day: November 11th. This is the real cream of the crop as far as marketing goes. There is a company that sells these candy sticks called Peperos, and on November 11th, everyone buys boxes of Peperos and gives them to each other.
Anyway, a fun White Day for yours truly...how can you be anything but happy when you have adorable kids giving you candies and wishing you a "Happy White Day?" :D
So, Happy White Day ladies!
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